The National University System was established in 2001 to meet the emerging challenges and demands of education in the 21st century. The System is uniquely aligned to connect a diverse population of students to a network of innovative educational programs that are relevant to their lives, careers, and the marketplace and are delivered in a format that respects competing life priorities.
Roger Showley, U-T SAN DIEGO
Friday, July 26, 2013
Kelly Cunningham, National University System
Answer: YES
Although San Diego enjoys a stellar reputation as visitor destination, the competition to attract new and repeat visitors is an ongoing challenge. This is especially intense for attracting both long-distance domestic and foreign travelers, as well as business visitors, who tend to spend more per capita per visit. Keeping San Diego top-of-mind is essential in the crowded field of travel options, especially considering our massive competition to the north. Los Angeles enjoys millions worth of “free media” from the entertainment industry, Leno, Academy awards, “Hollywood” sign, etc. San Diego needs to continue to carve out our unique position as an attractive destination.
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