National University System Institute for Policy Research




(858) 642-8498 Get Started

Mayoral election will move to the center

Not just based on ideology -- the center of San Diego is up for grabs

Craig Gustafson and Matt Clark, U-T SAN DIEGO

Friday, June 15, 2012

View Article

Vince Vasquez, senior policy analyst with the National University System Institute for Policy Research, envisions each campaign reaching out to popular elected officials from central neighborhoods, such as ex-Councilwoman Donna Frye and her successor Lorie Zapf, to solicit votes in the fall.

Vasquez said it will be a completely different election in November with many more people heading to the polls to vote for president. In 2008, voter turnout countywide was 34 percent in the primary compared to 84 percent in the general election.

“The voter universe expands dramatically when it comes to the presidential general election,” Vasquez said. “Everybody wants to come out to vote. People who don’t vote in any special election or primary, they come out for that time. So there’s a lot of folks on both sides of the political aisle that didn’t pay attention to this June election. It’s incumbent upon both candidates to not only shore up their partisan base but to really target the decline-to-states, the folks who didn’t vote and these new voters that have a lot of enthusiasm and will show up to the polls in November.”